Fashion

Shop For A Cause: Ann Taylor Launches Limited-Edition St. Jude Elephant Charm Jewelry Collection

New York Smash Magazine  



Ann Taylor Elephant Ring Set, $39.50

Ann Taylor Elephant Ring Set, $39.50




Who doesn’t love to buy gorgeous jewelry, especially when your purchase benefits a good cause?

Ann Taylor will release a limited-edition elephant charm jewelry collection, which will be available in stores and online on Nov. 11.

The collection includes a gorgeous gold elephant charm ring set, matching pendant, necklace and bracelet. Aside from adding these stylish accessories to your wardrobe, the best part is that it’s money well spent; 50 percent of the purchase price will benefit St. Jude Children’s Hospital.

Continued article and product photos below.

Ann Taylor Elephant Bracelet, $49.50

Ann Taylor Elephant Bracelet, $49.50



Ann Taylor partners with St. Jude Children’s Hospital annually during the Thanks and Giving campaign, held every holiday season. This year’s elephant charm collection is inspired by the following reasons:

  • Elephants are believed to bring good luck
  • Elephants have a high retentive memory; symbolic of the medical research performed at St. Jude
  • Elephants live in families, and if something happens to one family member, the community adopts the affected family for life; symbolic of how St. Jude takes care of families whose children are affected by deadly diseases
  • Elephants live for a very, very long time
Ann Taylor Elephant Necklace, $49.50

Ann Taylor Elephant Necklace, $49.50



Ann Taylor Elephant Pendant, $39.50

Ann Taylor Elephant Pendant, $39.50